Project Brief: Business began to discuss the need for a profitability calculator, to better showcase specific products, where pricing information had been released.
An initial working mobile first prototype was created to meet the initially loose requirements. There were several
competitive websites that were used as examples and inspiration.
Initial Mobile Profitability Calculator Prototype
Design went through several rounds of iterations, image was added, copy improved, specific released numbers for precise calculations.
Profitability Calculator Prototype after several iterations
Further updated prototype with updated UI, links to recipes, and fully visually designed.
Profitability Calculator Prototype Final Version
Currently live on site, matches almost exactly the final prototype version.
Profitability Calculator live on site